NEW YORK -- Comedy Central wiseacre Jon Stewart
is going global.
CNN's international outlet CNNi will broadcast
a version of "The Daily Show" to 161 million homes starting
Sept. 21. The comedian will retell the week's best yucks for
his foreign viewers.
"I think he's a great fit for a latenight
audience," said Rena Golden, CNNi's executive VP and general
manager. "And he deals with current events."
Even though a comedian appearing on a news
channel does seem incongruous, Stewart delivers his arch take
on current events from behind a mock anchor's desk.
Golden is confident Stewart's wry humor will
translate abroad. "We made this decision on the merits of Jon
himself," she said, adding that the network didn't pursue any
other comedians for the job. "He has a quick wit, but he's not
overwhelming -- he's not the stereotype of an overpowering American."
With the majority of its viewers in the 30-49
age-range, CNNi claims a younger demo than its American cousin.
The cable channel makes a consistent effort to skew younger,
as it did with its recent signing of former ITN anchor and heartthrob